コレクション: J.PRESS/ジェイプレス HERITAGE STOCK PROGRAM

HERITAGE STOCK PROGRAM

The "HERITAGE STOCK PROGRAM" is a project that redefines clothing as something that resonates with one's personality and lifestyle, irrespective of age, gender, or race. Launched in the 2020AW season, this initiative reconstructs and presents classic products that laid the foundation for J.PRESS, offering a fresh perspective.

The central theme across all products is "Made in Japan," with a commitment to incorporating traditional Japanese craftsmanship down to the finest details. The result is the creation of premium products that emerge from the intersection of American traditional style and the aesthetic sensibilities of the Japanese people—simple yet refined. These products are continually communicated to users worldwide, showcasing the culmination of craftsmanship and a fusion of American and Japanese influences.

年齢、性別、人種を問わず、人格と生活に寄り添う服であることを改めて定義する〈HERITAGE STOCK PROGRAM〉。J.PRESSの礎を築いた定番プロダクトを再構築し、新たに提案するプロジェクトとして2020AWシーズンよりスタートしました。全てのプロダクトにおいて「メイド・イン・ジャパン」を軸とし、日本の伝統技術を細部にまで反映させています。アメリカントラディショナルと日本人の美意識が交わり生み出された、くるいのない最高級製品を世界中のユーザーに向け発信し続けます。